• Kim not only did MY makeup on my wedding day but also managed to do my 10 bridesmaids and my mother’s makeup all by the time we had to depart for the ceremony at noon. Each one of us looked flawless thanks to Kim’s talent and patience! I highly recommend her to any bride who wants a professional, organized and talented makeup artist for their big day!”

    -married/got ready at Holly Hedge Estate on June 18, 2016



Kim Castello
Owner of APL

I have always been passionate about beauty, fashion, and unique style. I thrive on creativity and the connections I make with each individual I meet.  Everyone is a challenge because each person has their own personality, style and flair.  The relationship one builds with their clients can be such a bond, especially when servicing them for special events in their lives. There is nothing that I enjoy more than making others smile while feeling their best. I am more than willing to go above and beyond for my clients to ensure that we both are feeling satisfied.

No matter how long I have been in this business, the rush and the excitement never seem to dwindle. I believe what I do is an art; and with each client that I do, I leave a part of myself with them--hoping that a part of my passion has inspired them to always strive towards feelings of being strong, sexy, and beautiful.

Nothing is ever impossible. There is always a way to everything--it is finding the road to take you on that adventure and conquering as you see the gleam of a smile.

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